Join us in raising awareness, breaking stigma and spreading a message of hope on Self Harm Awareness Day 2026.
Self Harm Awareness Day 2026: Connection Is Coping
Self Harm Awareness Day 2026 • Sunday 1st March
Self Harm Awareness Day (SHAD) is marked annually on 1st March to raise awareness, reduce stigma and promote help-seeking around self harm. In the UK and globally, it’s an opportunity for individuals, communities and organisations to speak with one voice in support of those affected. Everyone is encouraged to get involved and help to spread the message.
Connection Is Coping
The 2026 theme, Connection Is Coping: Finding Support Together, highlights how reaching out is a powerful step toward healing. When we feel overwhelmed, connection – not isolation – is key to managing distress. Finding support together can offer a powerful message of hope.
What Is Self Harm?
Self harm involves intentionally causing harm to oneself, such as cutting, burning, self-hitting, overdosing, or ingesting harmful substances. These behaviours are coping mechanisms – not attention-seeking or ‘crazy’ – but ways of managing intense emotions. Self harm can affect anyone, regardless of age, gender or background.
Why Do People Self Harm?
People self harm for many reasons, including bullying, academic or work pressures, family conflict, relationship issues, low self-esteem, anxiety, depression, identity struggles, bereavement, abuse or addiction. There is no single cause.
What Can Help?
Recovery is possible. Speaking to someone—a friend, relative, GP, counsellor, or support organisation—can be the first step. No one should feel alone and support is available. Organisations like Harmless and Samaritans are here to help.
Resources & Getting Involved
Join us for SHAD 2026. Help break the stigma, promote connection and offer hope. Submit your details below to receive the latest SHAD updates and our media pack ahead of the day.
